Our financial planning helps you to develop, manage
and strengthen your mindset and behaviors around your wealth.

Money doesn’t have to be stressful, and through our guidance,
your family can learn to love your finances for generations to come.

Our Latest Thoughts

How Your Financial Advisor Can Help You Grow Instead of Mold

Most people are familiar with the quote “When you stop growing you start dying” by influential author William S. Burroughs. This is a quote that I’ve lived my life by, though I tend to tweak it a bit and switch out ‘dying’ with ‘molding’. When you’re not constantly...

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How to Tell Your Financial Planner It’s Over

We’ve all experienced that awful feeling of knowing we’re in the wrong relationship and that we need to end it as soon as possible. Though most of us have been in that position in a romantic relationship, it can be just as difficult to go through this with a...

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How Emotional Agility Can Make You a Better Investor

As the Buddha once said, the only constant in life is change. Change can be incredibly hard for many people as they cling to outcomes they wish would come to pass or they long for the past that is no longer a reality. Resisting change is a form of control, and as with...

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144 S. 39th Street
Omaha, NE 68131
True Measure is a Registered
Investment Advisor